Alumo

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Alumo: Physical Brand Experience

For Alumo, a Swiss producer of exclusive shirting based in Appenzell, the whole brand identity was completely modernized in collaboration with Hotz Brand Consultants. In the exciting interplay between the traditional and the modern, Studio Victor Hotz created a concept with harmonious materials, colours and images. Sample books, colour cards and further physical brand experiences were developed for the most renowned bespoke tailors and demanding consumers.

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